Marketing Services

With Boingo Marketing Services, you will move your customer base closer to engaging with your brand.

With every thoughtfully developed tactic – whether we are creating an integrated marketing campaign or a single piece of collateral – your prospects, existing customers, teammates or your mom will get to know you a little better. And, dare we say it, get to like you a little better. 

  Graphic Design

Our design capabilities literally rise above the rest. Yes, we provide graphic design services that rival your uptown way-cool agency. But, because we have the power of a full-service, cutting-edge printer behind us, we can also design 3-D displays, packaging and promotional items. From straight-forward production-oriented layout and design, to beautifully crafted visuals designed to embody your brand essence, Boingo’s design hits the mark.

  Copywriting

Creative. Exact. Targeted. Our writers are experienced marketers who know what questions to ask and how to align content with strategy. That’s a lot of fancy talk for making the words work. We are adept at utilizing your brand and style guidelines – or we can help you create them. We are not afraid of writing for health literacy, financial literacy, technical lingo or plain language requirements. (Ok, tbh, we’re a little afraid of financial literacy, but only because we still don’t understand bitcoin.)

  Editing

If you have people walking around disguised as writers, let Boingo’s professional editors wrangle your copy into grammatically correct, targeted content. Not every writer is a good editor. Our team has deep experience reviewing copy in all its forms.

  Proofing

It takes a someone with training, skill and diagnosed OCD to be really good at proofreading. We were going to put a typo in this part just to be funny but realized you may not hire us for proofing if we did that.

  Content Strategy

So, the words are one important thing. Fitting all the words into a marketing plan that gets the engagement you want with your customers is another. What does that mean? It means the right message to the right audience in the right tactic at the right time. Do you need an e-newsletter? A series of printed direct mail? A text campaign? We don’t know, silly. But we’ll work with you to find out and we’ll execute to boot.

  Project Management

No one client ever woke up and thought, “I need to pay for some project management today!” But we can tell you that creative development doesn’t happen without it. Not good creative development. When you grow up managing the production of millions of printed pieces that HAVE to be right, on time and on budget, you get very good at project management. Boingo applies that skill to every creative project we undertake.

Consolidate graphic design, content creation, data services and printing with one vendor.

(We mean us.)

 

Meet Our Creative Services Team

   Scott Nowokunski | President

Scott was 12 years old – rocking bell bottoms and a Sony Walkman – when his father, Ed, made a successful entree into the copy business. He left his favorite Supertramp album behind, graduated from Appalachian State University and has been creating, innovating and looking to the future ever since. Scott has a collaborative approach to solving business challenges, which makes him an excellent marketing partner and creative hype man. And at night, when alllll the world’s asleeeeeeep, the questions run so deeeeeeep.

   Linda Kirby | Executive Vice President

In a world where seemingly impossible deadlines, the need for perfection and the presence of highly technical equipment is the norm, Linda is laser-focused on customer success. And even though her desk has absolutely zero sign of actual work on it (seriously, her desk is weirdly sparse), she has an uncanny ability to juggle an astonishing number of complex projects and to make each client, partner and teammate feel they are number one on a very long list.  Either that, or she has absolutely nothing to do and we need more business.

  Stacey Novick | Project Manager, Creative Services Lead

Stacey has over 30 years of agency experience, meaning she is a campaign execution ninja. Contracts timelines, budgets and vendor relationships are the stuff of Stacey’s dreams. Or at least that’s how she spends her days and man is she good at it. And if that's not enough, she's also a champion at client service and team leadership. Stacey is a graduate of Hofstra University and has her MBA from St. John’s University. So, yes, her accent gives her away. Gastonia? No. Long Island, New York? Yes.

   Michelle Ghadfa | Project Manager

Michelle is a Project Manager with deep roots in marketing and communications. She has her MBA in marketing from the University of Baltimore. Her experience with business development, content generation and management, and needs analysis add up to a whole lotta understanding of what success looks like for execution on projects both large and small. She is a process beast, keeping our teams – and yours frankly – on track, on time and on budget. She's the mother of 4  kids ranging from 5 to 17 years old, so project management is her jam. 

  Emily Blazs | Project Manager

Emily earned her degree in communications from Appalachian State University and honed her project management skills in the nonprofit world, supporting, coordinating and otherwise bossing people into making things HAPPEN for years. Anyone who’s dedicated heart and soul to nonprofits knows the moxie it takes to create impact. That’s right, we just used the word moxie. Emily’s collection of cowboy boots is renowned. We’re not exactly saying this is related to the heft of a boot, but she has kept a lot of people in line and a lot of projects on time.

  Rebecca Brown | Project Manager

Rebecca has over 15 years of design and project management experience. With an associate’s degree in visual communications, and a second associate’s degree in web design, she has a critical eye perfect for ensuring your print project is a masterpiece. Rebecca has many creative hobbies, and loves working with her hands. She owned a Mickey Ear Etsy business for about 6 years; is an amateur violin student and she reads absurd amounts of fiction. She is a dedicated fan of all things Harry Potter and Disney, and is an aspiring children’s book author. Her background in graphic design gives her a creative perspective when approaching a new project, looking at the small details, and vocalizing the things you didn’t realize would matter to you! Whether making something with her hands, or problem solving your project, she thinks creatively around the clock to make visual magic. When she’s not at the office, you can find her hanging out with her high school sweetheart, and her 3 spoiled furbabies.

   Carly Began | Project Manager

Carly has over 15 years of direct mail marketing and project management experience. With a bachelor’s degree in psychology from the University of Missouri - Columbia (aka MIZZOU for the SEC fans), she is armed to anticipate client needs and aid them through the print process. Mother of 2 (and 3 furbabies), Carly spends her time outside of work actively managing her role on the PTO board, her role as Cub Scouts Communications Coordinator, her dance schedule for a local non-profit called Honoring Our Heroes-STL, and all of her traveling across the globe! But don’t let this busy life fool you; she’s also mastered binging Netflix and snuggling with her family on the couch.

   Chloe Strickland | Project Manager

A large glass of sweet tea and Chick-fil-A chicken nuggets are two favorites of our Georgia peach Project Manager Chloe. She hails from McDonough, Georgia, and is a graduate of the University of North Georgia. In true Southern style, Chloe, her husband, kids and goldendoodle named Graham (no, they don’t have a bulldog), live on their family’s land. So, while some people might take a walk after dinner, you can find Chloe’s family feeding their cows or going for a mule ride. She loves her life but as a child dreamed of living in New York City and working as an interior designer. Chloe has experience as a Project Coordinator at a marketing agency that specialized in print, promotion and signage. She’s detail-oriented, hardworking and adaptable. What she loves most about her job is the creativity of project management and that no two projects are ever exactly the same. The Strickland family’s favorite TV show is Family Feud, and they are convinced they would win the car if they were picked for the show. Steve Harvey are you reading this?! Her family are big Georgia Bulldog and Braves fans, and they love going to games with friends and family.

   Sofi Gorelik | Graphic Designer

Sofi came to the U.S. at the age of 18, on a full golf scholarship to play for Campbell University right here in North Carolina. As a Campbell Camel, she earned Atlantic Sun first-team all-conference honors three years in a row, and after graduating with a degree in fine art, she joined the golf mini tour and played lights out across the country. When you become a Boingo client, let’s just say your company golf outing gets a WHOLE lot more interesting. Bob from accounting can just shut up. Off the course, Sofi is a highly developed graphic designer with experience in pre-press, wide format and project management.

   Sam Tendler | Graphic Designer

After leaving his home state of NY and graduating from Appalachian State with a bachelor’s degree in graphic design and studio art, Sam is now honing his skills as a graphic designer with Boingo Graphics. Starting as a freelancer, Sam is a self-made man ready to bring your project to life. When you become a Boingo client and work with Sam, you’ll be in for a treat that’s even better than his home brewed kombucha and home cooked meals! And when he’s not busy at work or in the kitchen, he’s probably out hiking or biking up Mount Doom with his cat, Frodo, to save Middle Earth.

   Will Dzenowski | Web Admin Lead

As our Web Admin Lead, Will has extensive experience working within the web and portal-building space. He’s the father of 2 sons, Henry and Theodore, and he likes to get outside and hike the beautiful mountains in North Carolina and Utah when he gets a chance. But his real love is reading, especially science fiction or fantasy. One of his favorite authors is Brandon Sanderson, creator of the popular Cosmere fictional universe. Even though he’s originally from Mesquite, Texas, and he spent much of his childhood in Austintown, Ohio, he somehow came to love Japanese cuisine. His childhood dream of becoming a forensic toxicologist was not too far off, as he ended up getting a bachelor’s degree in cyber security and computer forensics. Not surprisingly, he’s detail-oriented and enjoys working through difficult problems to find the best possible solutions.

   Laura Edington | Web Content Administrator

Laura is a graduate of the University of South Carolina and is busy managing web content for our clients. We could tell you more but, well, you know how that ends.

   Zach Beach | Web Content Administrator

Hailing from Ohio, Zach came to Boingo looking for some spice. After graduating Bowling Green State University with a bachelor’s degree in visual communication and working as a graphic designer for a while, he decided to switch things up and transition to the wonderful world of web design. Secretly we love this combo for him as the 2 are like Annie Oakley and Frank Butler or Cedar Point and King’s Island or Skyline Chili and Ohioans. Outside of obscure Ohio pairings and work, Zach loves playing video games, watching football, volunteering for his local humane society and food bank, and expanding his cooking repertoire as a challenge! Oh, and have we mentioned that he’s seen the World’s Largest Duck in person? You should see his dog next to it!!

   Avi Cooper | Web-To-Print Lead

Avi, our Web-To-Print Lead, is an impressive jack-of-all-trades. He’s worked in marketing for over 16 years, doing design and photography work and writing everything from material safety data sheets to media releases, in industries many of us have no understanding of such as embedded computing and water infrastructure renewal. He’s also honed his skills in nonprofit community services and marketing consultation. Avi is the father of one very smart and independent son who loves cephalopods (a marine animal class that includes the octopus, squid, cuttlefish and nautilus), especially giant squids, playing hockey and not laughing at his dad’s jokes like he used to. Avi is personable, detail-oriented, helpful and constantly trying out new material aimed at a more sophisticated post-toddler audience. He earned his bachelor’s degree in political science, focusing on international law and foreign policy. It may come as no surprise that his dream job as a child was an Army surgeon working in a field hospital during the Korean War, which he admits is oddly specific. Avi’s a friend to all creatures great and small and enjoys rescuing and/or encountering them (except the venomous ones). He enjoys problem-solving and working with coworkers and clients. Who he’s with is more important to Avi than where he is.

   Rose Ehrecke | Web-To-Print Specialist

Rose, our award-winning Web-To-Print Specialist, has over 30 years of experience working in advertising,
marketing, publishing, printing, voiceovers (for children’s books, TV stations, recording studios and radio),
movie extra roles and eCommerce. When you search “creative,” in the dictionary, you’ll find a picture of Rose. Her strengths lie in communication, customer service, networking and creative skills, including photography, art and computer programming. She’s passionate about building online eCommerce platforms. Her enthusiasm for computer design and programming drives her to constantly learn new technologies and refine her skills. Rose has won several marketing and print awards, including one for best online portal design and functionality for an agriculture client at the Boston Pageflex Conference in 2008. She and her boyfriend, Brooks, live in Eastern North Carolina with their Boston Terrier, Thanos, who rules their household and truly believes he's royalty. They enjoy attending Carolina Hurricanes hockey games, Mud Cats baseball games, rock concerts, movies, beach outings, Anime and Comic Con conventions and car shows. Rose is originally from Iowa and still has family in the Midwest, including her daughter, son-in-law and two grandsons who live in the Milwaukee area. Her paternal grandparents were from Piandelagotti Italy, so Italian cuisine is one of her top favorites. She also loves Mexican and Japanese food.